AI visibility audit: what AI says about your brand
An AI visibility audit runs the questions your buyers ask through ChatGPT, Gemini, Perplexity and Google AI Overviews, then records whether your brand is named, linked as a source, and described correctly. You see where you stand against competitors, which sources the engines trust, and what to fix first.
What does an AI visibility audit measure?
We keep the terms simple so the report is easy to act on. Each one is checked per engine, per market and per language.
Mentioned
Does the engine name your brand in its answer when a buyer asks about your category?
Cited
Does it link to your site, or to a page about you, as a source?
Share of answer
How often you are named compared with the competitors you care about, across the same set of prompts.
Accuracy
Whether what AI says about your products, prices and claims is correct, and the tone it uses.
How does the audit work, step by step?
Map the buyer prompts
We write the questions real buyers in your category ask, in the markets and languages you sell in. Comparisons, "best for" questions, price questions and problem questions.
Run them across the engines
Each prompt goes through ChatGPT, Gemini, Perplexity and Google AI Overviews. We can add Copilot or Claude if your buyers use them.
Score the answers
We log who gets named, in what order, who gets cited, and whether the facts about you are right.
Trace the sources
We look at which sites the engines lean on in your category: review sites, lists, forums, marketplaces and press.
Rank the fixes
You get the gaps in priority order, from site and schema fixes to content and third-party sources.
Free snapshot, sprint or retainer: which one fits?
Most brands start with the snapshot. If the gaps are worth closing, we scope a sprint or retainer together on a call.
| Free snapshot | Sprint | Monthly retainer | |
|---|---|---|---|
| What it is | A first look for one market | A 3 to 4 week project | Ongoing work, month by month |
| Measurement | Buyer prompts across four engines, against up to three competitors | Full prompt map and baseline score, then a re-measure at the end | Re-measured every month |
| Fixes | Top gaps listed | Site and schema fixes, source audit, priority content | Content, site fixes, third-party outreach, reviews and PR |
| Price | Free | Scoped on a call | Scoped on a call |
Who does the work?
The audit is run by Ankit Gupta, a growth marketer with 15 years of experience, previously at Grab, Jumia and Groupon. You deal with the person doing the work, not an account manager.
It is a done-for-you service. You get findings and fixes, not another dashboard to log into.
Common questions
What is an AI visibility audit?
It is a check of how AI assistants talk about your brand. We run the questions your buyers ask through ChatGPT, Gemini, Perplexity and Google AI Overviews, and record whether you are named, cited as a source and described correctly, compared with your competitors.
How is it different from an SEO audit?
An SEO audit looks at how your pages rank in a list of links. An AI visibility audit looks at whether the engine names you in the answer itself, and which outside sources shape that answer. A good SEO base helps, but it is not the whole picture.
What do I get in the free snapshot?
A set of buyer prompts for your category in one market, run across the four main engines. You get your mention rate, citation rate and share of answer against up to three competitors, plus the top gaps we would fix first.
How much does a full audit cost?
The snapshot is free. Sprints and retainers are scoped on a call, because the work depends on your category, markets and languages.
Do you guarantee my brand will appear in AI answers?
No. Nobody controls what these engines say. We measure honestly, fix the things that shape the answers, and show you the trend every month.
Last updated: 21 October 2026
See what AI says about your brand.
Tell us your brand, your markets and who you compete with. We run the prompts and send you the results. No call needed to get it.